عرض عادي عرض مارك عرض تدوب

Marketing management and administrative action [Texte imprimé] / Steuart Henderson Britt, Harper W. Boyd, Robert T. Davis and Jean-Claude Larréché - 5th ed. - New York: McGraw-Hill, 1983 - XII-466 p. ; 23 cm - McGraw-Hill series in marketing (McGraw-Hill, New York) . - McGraw-Hill series in marketing (McGraw-Hill, New York) .

Notes bibliogr.

ISBN: 0-07-006949-2

Dewey Class. No.: 658.8