Le Marketing guerrier
Ries, Al.
Le Marketing guerrier [Texte imprimé] / Al Ries, Jack Trout ; trad. Alain Goldman - Paris: McGraw-Hill France, 1988 - X-182 p. ; 21 cm - Manager (McGraw-Hill France, Paris) , 0986-1173 . - Manager (McGraw-Hill France, Paris) , .
Index
2-7042-1168-X
658.8
Le Marketing guerrier [Texte imprimé] / Al Ries, Jack Trout ; trad. Alain Goldman - Paris: McGraw-Hill France, 1988 - X-182 p. ; 21 cm - Manager (McGraw-Hill France, Paris) , 0986-1173 . - Manager (McGraw-Hill France, Paris) , .
Index
2-7042-1168-X
658.8