Financial dimensions of marketing a source book /

Financial dimensions of marketing a source book / [Texte imprimé] : ed. by Richard M. S. Wilson ; [foreword Kenneth Simmonds] - London: Macmillan Press, 1981 - 2 vol. (XXVI-543 p.) ; 24 cm

Index

Notes bibliogr.

0-333-25741-3

658.8