Marketing international et mondialisation (رقم التسجيلة. 331069)
[ عرض عادي ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01237cam a2200325 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | a401248 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241023185358.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110527s2010 be 1 fre d |
| 009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE] | |
| fixed length control field | 401248 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-2-8041-2241-6 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 690592722 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | FRAS |
| Language of cataloging | fre |
| Transcribing agency | FRAS |
| Modifying agency | FRAS |
| Description conventions | AFNOR |
| 072 ## - SUBJECT CATEGORY CODE | |
| Subject category code | SHS |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Edition number | 21E |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 095 ## - 095 | |
| a | be |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Croué, Charles |
| Relator term | Auteur |
| Relationship | 070 |
| 9 (RLIN) | 45947 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing international et mondialisation |
| Medium | [Texte imprimé] : |
| Remainder of title | effets sur le consommateur / |
| Statement of responsibility, etc. | Charles Croué ; préf. de Patrick Hetzel |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bruxelles : |
| Name of publisher, distributor, etc. | De Boeck, |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 vol. (147 p.) : |
| Other physical details | ill., couv. ill. ; |
| Dimensions | 19 cm |
| 490 1# - SERIES STATEMENT | |
| Series statement | Le point sur... : marketing |
| 500 ## - GENERAL NOTE | |
| General note | Index |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Examen des questions de marketing international sous-jacentes à la mondialisation. Au fil de la lecture étudiants et décideurs pourront s'approprier immédiatement des éclairages pratiques pour faire comprendre et faire face à ce nouveau défi du XXIe siècle. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hetzel, Patrick |
| Relator term | Préf. |
| Relationship | 080 |
| 9 (RLIN) | 291775 |
| 830 ## - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Le point sur... : marketing |
| 9 (RLIN) | 291777 |
| 930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA] | |
| Uniform title | 401248 |
| 931 ## - | |
| -- | a401248 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | FANJAOUI |
| Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| AUTO | Bibliothèque centrale | Bibliothèque centrale | En accès libre | 18/06/2010 | 156.29 | 658.8 / 604 | 000001488418 | 18/06/2010 | 1 | 18/06/2010 | Livre |