Franchising globally (رقم التسجيلة. 468002)

MARC details
000 -LEADER
fixed length control field 02278cam a2200349 i 4500
001 - CONTROL NUMBER
control field a450551
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091116s2010 xxka 001 0 eng d
009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE]
fixed length control field 450551
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-2302-3828-2
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0230238289
035 ## - SYSTEM CONTROL NUMBER
System control number 840766241
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging fre
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- UKM
-- CDX
-- BWX
-- UBY
-- DLC
-- FRAS
Description conventions AFNOR
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
MARC country code xxk
-- xxu
072 ## - SUBJECT CATEGORY CODE
Subject category code SHS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8708
Edition number 21E
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 650
095 ## - 095
a xxk
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Alon, Ilan
Relator term Auteur
Relationship 070
9 (RLIN) 331180
245 10 - TITLE STATEMENT
Title Franchising globally
Medium [Texte imprimé] :
Remainder of title innovation, learning and imitation /
Statement of responsibility, etc. Ilan Alon
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Houndmills :
-- New York :
Name of publisher, distributor, etc. Palgrave Macmillan,
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent 1 vol. (XVIII-253 p.) :
Other physical details ill. ;
Dimensions 23 cm
500 ## - GENERAL NOTE
General note Index
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Notes bibliogr.
520 ## - SUMMARY, ETC.
Summary, etc. "Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world"--Provided by publisher
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note PART I: FRANCHISING APPROACHES AND FRAMEWORKS -- Franchising In Emerging Markets / I. Alon, D. Welsh & C. Falbe -- Franchising as an Entrepreneurial Form / I. Alon M. Sardy -- Internationalization of Franchising / I. Alon, L. Ni & R. Wang -- Clustering For International Market Selection / I. Alon & A. Shoham -- PART II: AREA STUDIES OF FRANCHISING -- Franchising in Italy / I. Alon & D. .Vianneli -- Franchising in Morocco / I. Alon & R. Alami -- Franchising in Croatia / I. Alon, M. Alpeza & A. Erceg -- Microfranchising in Less Developed Countries / I. Alon, M. Munoz & M.C. Mitchel -- PART III: INTERNATIONAL FRANCHISING CASES -- Ruth's Chris Franchises Expand Internationally / I. Alon & A. Kupetz -- International Franchising at Best Western / I. Alon, G. Cliquet, M.C. Mitchel & R.Perrigot -- San Francisco Coffee House Opens in Croatia / I. Alon, M. Alpeza & A. Erceg -- Athlete's Foot Master Franchisee in China / I. Alon -- Final Reflections
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Franchises (Retail trade)
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term International trade
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 450551
931 ## -
-- a450551
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields HIMMI
المقتنيات
Lost status Source of classification or shelving scheme Damaged status Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
  AUTO   Collection générale Bibliothèque centrale Bibliothèque centrale En accès libre 25/04/2012 558.74   650 / 494 000003167953 25/04/2012 1 25/04/2012 Livre