Rethinking public relations (رقم التسجيلة. 519597)

MARC details
000 -LEADER
fixed length control field 01164cam a22003138i 4500
001 - CONTROL NUMBER
control field a481847
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050519s2006 xxu b 001 0 eng d
009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE]
fixed length control field 481847
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-415-37061-2
035 ## - SYSTEM CONTROL NUMBER
System control number 1413816164
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging fre
Transcribing agency DLC
Modifying agency FRAS
Description conventions AFNOR
072 ## - SUBJECT CATEGORY CODE
Subject category code SHS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2
Edition number 21E
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 659
094 ## -
a xxu
095 ## - 095
a xxu
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Moloney, Kevin
Relator term Auteur
Relationship 070
9 (RLIN) 349328
245 10 - TITLE STATEMENT
Title Rethinking public relations
Medium [Texte imprimé] :
Remainder of title propaganda and democracy /
Statement of responsibility, etc. Kevin Moloney
250 ## - EDITION STATEMENT
Edition statement 2nd Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent XIII-228 p. :
Dimensions 24 cm
500 ## - GENERAL NOTE
General note 2nd. Ed.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliogr. p. [204]-217
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note A great Niagara of PR -- PR from top to bottom -- A future with PR -- PR and propaganda -- PR propaganda in the UK -- Can PR and democracy co-exist? -- Is PR damaging democracy? -- Ethics, social responsibility, stakeholders -- Politics, corporate PR, campaigning -- Markets, branding, reputation -- Media matters -- The consequences of PR propaganda.
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title 481847
931 ## -
-- a481847
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields Badre GHIYATI
المقتنيات
Lost status Source of classification or shelving scheme Damaged status Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
  AUTO   Collection générale Bibliothèque centrale Bibliothèque centrale En accès libre 22/11/2013 1332.05   659 / 187 000004612230 22/11/2013 1 22/11/2013 Livre