000 00869nam a2200277 i 4500
001 75736
008 s1983 xxu 000 0|eng d
009 18602
020 _a0-07-006949-2
035 _a757192938
040 _aFRAS
_bfre
_cFRAS
_dFRAS
_eAFNOR
082 0 4 _a658.8
_221E
084 _a658.8
072 _aSHS
245 0 0 _aMarketing management and administrative action
_h[Texte imprimé] /
_cSteuart Henderson Britt, Harper W. Boyd, Robert T. Davis and Jean-Claude Larréché
250 _a5th ed.
260 _aNew York:
_bMcGraw-Hill,
_c1983
300 _aXII-466 p. ;
_c23 cm
830 0 _aMcGraw-Hill series in marketing (McGraw-Hill, New York)
_9233101
504 _aNotes bibliogr.
490 1 _aMcGraw-Hill series in marketing (McGraw-Hill, New York)
095 _axxu
930 _a18602
931 _a75736
999 _c17703
_d17703