000 00991nam a2200313 i 4500
001 75961
008 s1983 xxu 000 0|eng d
009 18811
020 _a0-471-88825-7
035 _a1413793248
040 _aFRAS
_bfre
_cFRAS
_dFRAS
_eAFNOR
082 0 4 _a658.8
_221E
084 _a658.8
072 _aSHS
100 1 _aParsons, Lenard J.
_eAuteur
_4070
_946136
245 1 0 _aMarketing management
_h[Texte imprimé] :
_bstrategy and cases /
_cDouglas J. Dalrymple, Leonard J. Parsons
250 _a3rd ed.
260 _aNew York:
_bJ. Wiley and Sons,
_c1983
300 _aXIII-820 p. ;
_c24 cm
830 0 _aWiley series in marketing (J. Wiley and Sons, New York) ,
_x0273-2955
_9241150
500 _aIndex
504 _aNotes bibliogr.
700 1 _aDalrymple, Douglas J.
_eAuteur
_4070
_946137
490 1 _aWiley series in marketing (J. Wiley and Sons, New York) ,
_x0273-2955
095 _axxu
930 _a18811
931 _a75961
999 _c17901
_d17901