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001 | a481847 | ||
008 | 050519s2006 xxu b 001 0 eng d | ||
009 | 481847 | ||
020 | _a0-415-37061-2 | ||
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_aDLC _bfre _cDLC _dFRAS _eAFNOR |
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082 | 0 | 4 |
_a659.2 _221E |
084 | _a659 | ||
094 | _axxu | ||
100 | 1 |
_aMoloney, Kevin _eAuteur _4070 _9349328 |
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245 | 1 | 0 |
_aRethinking public relations _h[Texte imprimé] : _bpropaganda and democracy / _cKevin Moloney |
250 | _a2nd Ed. | ||
260 |
_aNew York : _bRoutledge, _c2006 |
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300 |
_aXIII-228 p. : _c24 cm |
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500 | _a2nd. Ed. | ||
504 | _aBibliogr. p. [204]-217 | ||
505 | 0 | _aA great Niagara of PR -- PR from top to bottom -- A future with PR -- PR and propaganda -- PR propaganda in the UK -- Can PR and democracy co-exist? -- Is PR damaging democracy? -- Ethics, social responsibility, stakeholders -- Politics, corporate PR, campaigning -- Markets, branding, reputation -- Media matters -- The consequences of PR propaganda. | |
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990 | _aBadre GHIYATI | ||
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_c519597 _d519597 |