| 000 | 00844nam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | 135960 | ||
| 008 | s2005 fr 000 0|fre d | ||
| 009 | 68785 | ||
| 020 | _a2-7440-6117-4 | ||
| 035 | _a948995734 | ||
| 040 |
_aFRAS _bfre _cFRAS _dFRAS _eAFNOR |
||
| 082 | 0 | 4 |
_a658.827 _221E |
| 084 | _a658.8 | ||
| 072 | _aSHS | ||
| 100 | 1 |
_aSicard, Marie-Claude _eAuteur _4070 _990015 |
|
| 245 | 1 | 4 |
_aLes ressorts cachés du désir _h[Texte imprimé] : _bpour une nouvelle typologie des marques / _cMarie-Claude Sicard |
| 260 |
_aParis: _bPearson Education, _c2005 |
||
| 300 |
_a291 p. : _bcouv. ill. ; _c23 cm |
||
| 830 | 0 |
_aMarketing (Pearson Education, Paris) _9233044 |
|
| 504 | _aNotes bibliogr. | ||
| 490 | 1 | _aMarketing (Pearson Education, Paris) | |
| 095 | _afr | ||
| 930 | _a68785 | ||
| 931 | _a135960 | ||
| 999 |
_c63127 _d63127 |
||